Often marketers spend time measuring and reporting on things that don’t translate well in the boardroom.
Here are the metrics that matter that will earn you credibility at a senior level.
Measure and report on these.
Deloitte’s 2023 Digital Media Trend report has excellent insights into our changing media preferences, particularly VoD, Gaming & UGC.
An analysis of Specsavers’ latest campaign “Don’t let your specs get in the way”, as they launch their Kiss Clash before Valentine’s Day.
Emotion is amongst the strongest creative techniques in advertising. Here we take a look at 5 key areas to implement in your marketing.
Info@schoolofmarkting.co.uk
Info@schoolofmarketing.co.uk
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