The School of Marketing presents an Expert Session with Luke Besant
Luke Besant is a Marketing Communications and PR Consultant with a unique career path, beginning as a Punk singer and evolving into one of the UK’s first professional podcasters.
His talent for building online communities led to a successful digital marketing career, enriched by both in-house and agency experience. Self-studying to earn a Master’s in Digital Marketing from the University of Salford, Luke has focused on alternative education, a founding member of the School of Marketing and launching the consultancy Magnetic Campus.
He has helped elevate marketing strategies and secured widespread media coverage for his clients across various industries.
➡️ Session Overview:
ou will learn:
👉 To swiftly uncover market sentiments
👉 Decode competitors’ propositions
👉 Analyse product landscapes with unparalleled speed.
This will allow you to transform your strategic approach by turning real-time data into actionable insights, all with the efficiency of AI.
Customer Feedback Sentiment Analysis, Examine Competitor Proposition and Product Analysis.